Gives parents quick access to pediatrician-approved health information for infants and toddlers;
WebMD survey shows new parents overwhelmingly want more information to care for their babies

New York, NY (January 11, 2012) /PRNewswire/ — WebMD Health Corp. (Nasdaq: WBMD), the leading source of health information announced today its new WebMD Baby App for iPhone and iPod touch, a free mobile application for parents of infants and toddlers. WebMD Baby gives new parents quick and reliable access to pediatrician-approved baby health and wellness information anywhere, anytime. WebMD Baby content was created exclusively for the app and is personalized for a baby’s specific age, helping to ensure new parents are one step ahead of their baby’s growth and development.

“Babies change rapidly in their first two years of life, challenging new parents to keep up with their baby’s nutrition, health, sleep and development – all of which are essential for a happy and healthy baby and parent,” said Dr. Hansa Bhargava, a pediatrician and WebMD medical editor, pediatrics. “The WebMD Baby App helps keep parents informed with easily accessible baby health and wellness information that they can trust.”

Helping Babies Be the Healthiest They Can Be
In a recent survey conducted by WebMD, one in three parents (35 percent) say they have wanted to ask their pediatrician a question during at least one visit, but did not because they were uncomfortable or unsure of its relevance. With quick and easy access to trusted information through the WebMD Baby App, parents can anticipate their baby’s next growth or development stage and be as informed as possible to make the most of their pediatrician visits.

Overall, the WebMD Baby Health Wellness Survey, which polled more than 1,000 parents of infants to 2-year-olds, overwhelmingly found that parents want more information to better care for their babies, and they are spending a considerable amount of time seeking guidance on the changes during the first two years of life.

Other key survey findings include:

• Almost half of the parents (47 percent) wish they had a pediatrician in their pocket once a week or more to get information about immediate health or developmental concerns.
• The majority of parents (55 percent) find themselves researching information almost daily regarding the health, development or sleep for their baby/toddler.
• The majority of parents (54 percent) believe the length of time between doctor’s visits leaves them wanting additional trusted information about the health and care of their baby/toddler.
• One-third of parents (34 percent) agree they often feel they don’t know what to expect when it comes to their baby or toddler’s milestones.

The WebMD Baby App provides parents with easy access to pediatrician-developed content, including key features such as:

• Personalized and pediatrician-approved health and wellness information for baby and toddler to keep new parents one step ahead of their baby’s growth and development, anywhere and anytime and enables more informed pediatrician visits. For babies 0-1, a new health and wellness tip is sent to the app every day, as well as more in-depth content every week. For babies and toddlers ages 1-2, information relevant to their age is sent to the app monthly. WebMD’s tips and information on the app can be easily shared through email, Facebook or Twitter.
• Streamlined search capabilities that help parents find immediate, trusted answers to their baby health and wellness questions with physician-reviewed answers. Information is organized by easy-to -understand topics (feeding and nutrition, growth and development, vaccines) and by the baby’s age, simplifying a parent’s search for trusted answers to immediate baby health and wellness questions.
• Baby routine and record keeper that gives parents and caregivers a snapshot of baby’s health and wellness by allowing them to easily record and share baby’s routine (feeds, diaper changes, sleep). A personal growth chart for baby/toddler is also integrated into the app allowing information to be easily added right from the pediatrician’s office.
• Baby book feature that allows parents to capture baby’s memorable moments including baby’s “firsts” with videos or photos taken on the spot or pulled from their iPhone library. Baby book memories can be shared with family and friends through email or Facebook as they happen.

The WebMD Baby App is available for free from the App Store on iPhone and iPod touch or at www.itunes.com/appstore. Detailed information on the app is available at www.webmd.com/babyapp.

WebMD Baby Health Wellness Survey Methodology
On behalf of WebMD, KRC Research conducted a national online survey of 1,001 parents of children ages 2 or younger between November 15- 21, 2011. Respondents, 18 and older, were selected among those who have volunteered to participate in online surveys. Quotas were set for parent gender and region to best reflect the population of parents with children 2 and younger.

About WebMD
WebMD Health Corp. (Nasdaq: WBMD) is the leading provider of health information services, serving consumers, physicians, healthcare professionals, employers, and health plans through our public and private online portals, mobile platforms and health-focused publications. The WebMD Health Network includes WebMD Health, Medscape, MedicineNet, emedicineHealth, RxList, theheart.org and Medscape Education.

— Companies Demonstrate Prototype Playset at CES 2012 —

LAS VEGAS — January 10, 2012 /PRNewswire/ — Qualcomm Incorporated (NASDAQ: QCOM) and Sesame Workshop, the producer behind Sesame Street, have joined forces to explore augmented reality experiences for children that encourage learning and imagination. A longtime advocate of embracing cutting-edge technologies to enrich children’s early learning experiences, Sesame Workshop teamed with Qualcomm to create a prototype playset that brings physical toys to life. The application will be demonstrated at International CES, Jan. 10-13, in Qualcomm’s exhibit (South Hall 3, Booth #30313).

The collaborative project explores the use of a tablet with a traditional playset to make children’s playtime more fun and educational. The prototype playset includes traditional elements such as common household objects, as well as figurines of classic Sesame Street characters Cookie Monster, Bert and Ernie. Additionally, the demo includes a tablet and an application that uses Qualcomm’s newly branded Vuforia™ augmented reality platform. When the tablet is pointed at the playset, the pieces and the play environment come alive through the tablet’s camera, transforming the playset into an interactive experience.

“In the past, the only place toys came to life was on TV and in movies. Today, we are bringing that magic one step closer to reality,” said Jay Wright, senior director of business development at Qualcomm. “With the ability to recognize 3D objects, Qualcomm’s Vuforia platform will transform the play experience. Our collaboration with the Sesame Workshop is helping us demonstrate the power of augmented reality to enrich children’s lives.”

Sesame Street has a long history of using cutting-edge technology to address children’s developmental needs. Sesame Workshop’s programs and products are thoroughly researched and tested to ensure they engage children in a way that maximizes learning.

“Much of Sesame Workshop’s success can be attributed to our collaborative, research-intensive approach to the development of programs and activities,” said Terry Fitzpatrick, chief content and distribution officer, Sesame Workshop. “Qualcomm’s Vuforia platform offers a new dimension to mobile experiences. We think it can bring enhanced entertainment and educational benefits to children.”

Qualcomm’s award-winning Vuforia platform transforms real-world objects into interactive experiences for use in gaming, interactive media and instructional applications. With its industry-leading computer vision technology and support for more than 400 smartphones and tablets, Vuforia has been embraced by more than 17,000 developers and adopted by leading global brands to drive engagement with advertisements and product packaging. Additional information is available at www.qualcomm.com/vuforia.

About Qualcomm
Qualcomm Incorporated (NASDAQ: QCOM) is the world leader in 3G and next-generation mobile technologies. For more than 25 years, Qualcomm ideas and inventions have driven the evolution of digital communications, linking people everywhere more closely to information, entertainment and each other. For more information, visit Qualcomm’s website, OnQ blog, Twitter and Facebook pages.

About Sesame Workshop
Sesame Workshop is the nonprofit educational organization that revolutionized children’s television programming with the landmark Sesame Street. The Workshop produces local Sesame Street programs, seen in over 150 countries, and other acclaimed shows to help bridge the literacy gap including The Electric Company. Beyond television, the Workshop produces content for multiple media platforms on a wide range of issues including literacy, health and military deployment. Initiatives meet specific needs to help young children and families develop critical skills, acquire healthy habits and build emotional strength to prepare them for lifelong learning. Learn more at www.sesameworkshop.org.

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Qualcomm is a registered trademark of Qualcomm Incorporated. Vuforia is a trademark of Qualcomm Incorporated. All other trademarks are the property of their respective owners.

Qualcomm Contacts:
Emily Kilpatrick, Corporate Communications
Phone: 1-858-845-5959
Email: corpcomm@qualcomm.com

Warren Kneeshaw, Investor Relations
Phone: 1-858-658-4813
Email: ir@qualcomm.com

Sesame Workshop Contact:
Beatrice Chow, Corporate Communications
Phone: 1-212-875-6586
Email: beatrice.chow@sesame.org